Ryan Wachtl - Full-Stack Ecommerce Product Manager at CupsDirect

Ryan Wachtl

Full-Stack Ecommerce Product Manager at CupsDirect

Madison, Wisconsin, United States

Join Prog.AI to see contacts

Summary

👤

Senior

🎓

Top School

Ryan Wachtl is a Full-Stack Ecommerce Product Manager with 14 years of experience blending product strategy, analytics, marketing, and hands-on development to drive measurable growth for B2B ecommerce. Based in Madison, Wisconsin, he currently manages the full lifecycle of growth at CupsDirect—owning forecasting, ad budgets, UX optimizations, and monthly performance reporting. His background as a principal consultant and longtime SilverStripe front-end contributor shows a practical engineer’s attention to usable interfaces and iterative improvements, including UI work that improved CMS editing and URL handling. Ryan’s skillset spans Shopify and custom commerce stacks, data-driven CRO, and BI-led decision making, enabling him to both spot conversion opportunities and implement technical fixes. Notably, his training in human biology and varied education reflects an analytical, systems-oriented approach to product problems and customer experience.

14 years of coding experience

5 years of employment as a software developer

B.S., Human Biology, Biology - Cellular and Molecular, B.S., Human Biology, Biology - Cellular and Molecular at University of Wisconsin-Green Bay

Marketing, Marketing at Western Technical College

University of Wisconsin-Madison

A.A.S, Arts and Science, A.A.S, Arts and Science at University of Wisconsin-Manitowoc

Stackoverflow

Stats

381reputation

9kreached

11answers

0questions

Github Skills (13)

css10

cms10

javascript10

user-interface10

front-end-development10

ecommerce6

content-management-system6

php6

payment-gateway6

silverstripe6

payment6

jquery6

image6

Programming languages (3)

CoffeeScriptPHPHTML

Github contributions (5)

silverstripe/silverstripe-cms

May 2012 - Feb 2013

Silverstripe CMS - this is a module for Silverstripe Framework rather than a standalone app. Use https://github.com/silverstripe/silverstripe-installer/ to set this up.

Role in this project:

Front-end Developer

Contributions:7 commits in 9 months

Contributions summary:Ryan primarily focused on enhancing the user interface and improving the editing experience within the Silverstripe CMS. Their contributions include implementing features to update the URL segment based on the title, as well as providing visual cues during the updating process. The user also addressed a bug related to URL segment updates for new pages. These changes involved modifications to both CSS and JavaScript files, indicating a focus on front-end development within the CMS.

cmsphpinstallerstandalonesilverstripe

ryanwachtl/silverstripe-foundation-theme

Jan 2013 - Jan 2016

Contributions:1 release, 112 commits, 2 PRs in 3 years 1 month

wordpresswordpress-themeprototypingfoundationsilverstripe

Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.

Request Free Trial