Summary
Sam Craig is a seasoned engineering leader and product executive with over a decade of experience building and scaling high-performing teams across startups and Fortune 100 enterprises. As VP of Product Engineering at Ubiq Security and former platform leader at PriceSpider and Selly Automotive, he blends hands-on architectural strategy with people-first leadership to deliver customer-focused, cost-effective products. He has repeatedly led major system transformations, M&A integrations, and global team consolidations while maintaining rapid feature delivery. Based in Kailua, Hawaii, Sam pairs enterprise-grade operational rigor with intrapreneurial drive—having co-founded web experience teams and acted as CTO and board member for multiple ventures. He’s comfortable toggling between coding, coaching, and strategic vision, and is known for fostering collaborative cultures that empower distributed teams. Not obvious from titles: his career began in core messaging and systems architecture at MassMutual, giving him deep experience in regulated, large-scale environments.
11 years of coding experience
22 years of employment as a software developer
Bachelor of Arts (BA), Bachelor of Arts (BA) at Harvard University
The Hotchkiss School
English