Sam Critchley
Co-Founder And CTO at Spaaza
Amsterdam, North Holland, Netherlands
Summary
👤
Senior🎓
Top SchoolSam Critchley is a serial founder and CTO with 13+ years building consumer and enterprise-facing products that bridge mobile, retail and telecoms—most recently co-founding Spaaza to drive incentive marketing and real-time analytics for brands and retailers. He combines deep hands-on engineering (AWS, Docker, Terraform, multi-language coding) with product vision and operator instincts, regularly translating complex technology into plain-English business value. Sam’s background founding location-aware social startup GyPSii and an earlier A2B search engine gives him uncommon expertise in SoLoMo, spatial services and scaling cross-border mobile platforms. He also co-founded The Cavell Group, bringing senior-level telecoms and sustainability consulting experience that informs his systems-level thinking. Known for turning technical ideas into measurable commercial outcomes, he pairs customer-facing clarity with the ability to architect and lead distributed engineering teams.
13 years of coding experience
14 years of employment as a software developer
BA (Joint Honours) French and Philosophy, BA (Joint Honours) French and Philosophy at King's College London (University of London)Twyford SchoolWinchester College
English, Dutch, French, Spanish
Stackoverflow
3,608reputation
820kreached
28answers
6questions
windows
top-5%
timestamp
top-5%
ping
top-5%
cmd
top-5%
oauth
top-5%
http
top-5%
Github Skills (77)
linux9
ruby9
windows9
http9
homebrew9
oauth9
cmd9
timestamp9
ping9
highlighting8
csv-import8
syntax-highlighting8
package-manager8
macos8
csv-reader8
Programming languages (8)
Github contributions (5)
Spaaza/php-spaaza-api
Feb 2014 - Jun 2022
PHP Client for Spaaza API
Contributions:13 commits, 4 PRs, 23 pushes in 8 years 5 months
apiphpphp-apiphp-client
Spaaza/SPAAZA.postman
Jan 2021 - Jan 2024
Contributions:30 pushes, 4 branches, 15 tags in 3 years
Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.