Sam Rubin is a founder and full-stack engineer with 14 years of experience building scalable infrastructure and developer platforms, now focused on dynamic storytelling powered by generative AI. He previously drove reliability and platform engineering at Coinbase and Yahoo, shipping systems that supported large-scale production workloads. Based in San Francisco, he combines hands-on backend and infrastructure expertise with product-minded experimentation at his startup, Genus Generati. Sam’s background in distributed systems and platform tooling informs his approach to creative AI experiences, bridging robustness with interactive narrative design. An alum of UC San Diego, he brings a pragmatic engineering discipline honed in high-throughput environments to the world of generative content.
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