Sampath Daniel
Deputy Director - Digital Marketing at Madison World
Mumbai, Maharashtra, India
Summary
👤
Senior🎓
Top SchoolSampath Daniel is a digital marketing leader with 11+ years of experience orchestrating data-led media strategies and creative partnerships for marquee brands such as Myntra, Disney Star, Unilever, Amazon, Zomato, Colgate and Marico. Currently Deputy Director - Digital Marketing at Myntra, he has a track record of driving large-scale engagement (including a 6.5 billion-view UGC campaign and award-winning rural targeting models) and delivering measurable business growth like a 400% uplift in e-commerce sales for fbb. He blends analytics and creative execution across performance and brand campaigns, with notable work on live-sports activations (IPL, Wimbledon) and innovative AR-led engagement. Trained at ISB and NUS with a background in advertising and economics, he combines strategic leadership with hands-on campaign delivery across agencies and in-house teams. An operator who easily moves between agency-side creativity and client-side measurement, he quietly specializes in scaling culturally resonant campaigns that drive both reach and conversion.
11 years of coding experience
6 years of employment as a software developer
Master of Business Administration - MBA (International Immersion), Global Strategy & Corporate Entrepreneurship, Master of Business Administration - MBA (International Immersion), Global Strategy & Corporate Entrepreneurship at National University of SingaporeCBSE Class X, Mathematics, Social Science, Science, English and Hindi, CBSE Class X, Mathematics, Social Science, Science, English and Hindi at Mount St. MarysPGPPro, Strategy and Leadership - Marketing (specialisation), PGPPro, Strategy and Leadership - Marketing (specialisation) at Indian School of BusinessB.A. Program, Economics, Political Sciene, B.A. Program, Economics, Political Sciene at St. Stephen's College, DelhiPost Graduate Diploma, Advertising and Marketing Communication, Post Graduate Diploma, Advertising and Marketing Communication at Xavier Institute Of CommunicationsClass 12, Science, Class 12, Science at Naval Public School, Chanakya Puri, New Delhi
Telugu, Hindi, English
Github Skills (33)
adapter9
mongodb7
nodejs6
database5
chat5
xmpp5
javascript5
mysql4
postgresql4
mvc4
browser4
datasets4
orm4
sql-server4
mssql4
Programming languages (4)
Github contributions (5)
Sparshith/rvdt
Sep 2016 - Oct 2018
Website for the RV debating tournament, 2016
Contributions:92 PRs, 105 pushes, 4 branches in 2 years 1 month
reactdebating
Sparshith/TIL
Sep 2016 - Nov 2018
Contributions:1 PR, 84 pushes, 2 branches in 2 years 2 months
learnedjavapythontoday
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