Samuel Ericson is a freelance interaction designer with 14 years of experience crafting websites, web and mobile apps, and games that balance user needs and business goals. Trained in both digital media design and informatics, he combines hands-on web development skills with information architecture and usability practice to deliver pragmatic, well-researched solutions. He regularly runs workshops, prototypes with HTML/Axure and paper sketches, and emphasizes close collaboration with users, developers and stakeholders to de-risk designs early. Samuel has entrepreneurial experience founding a web studio and a coworking space and served as CEO of Datasport, giving him a practical appreciation for product and business constraints beyond pure UX. Based in Karlstad, Sweden, he brings a blend of technical fluency and facilitation skills that make him effective on cross-disciplinary teams.
14 years of coding experience
9 years of employment as a software developer
Bachelor, Digital media design, Informatics, Bachelor, Digital media design, Informatics at Örebro University
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Samuel Ericson - Freelance Interaction Designer at Samuel Ericson