Summary
Samuel Noriega is a data-driven entrepreneur and CEO with over a decade of experience building ML-powered products across e-commerce, PropTech, SaaS and marketing. He co-founded TaskerArmy after leading data science and technology at Shugert Marketing, where his models and segmentation work delivered multi-hundred percent traffic gains and double-digit sales uplifts. Trained with a Master in Foundations of Data Science from the University of Barcelona and an earlier master in Marketing and International Commerce, he blends rigorous analytics with hands-on product and growth execution. His background spans end-to-end ML work—ETL, feature engineering, neural networks and recommenders—plus founding roles at Roomies.es and community AI leadership with Saturdays.AI, showing a commitment to practical impact and AI education. Notably, Samuel’s career started in industrial engineering and automotive QA, giving him a systems-oriented approach to reducing costs and operational defects while scaling digital products.
10 years of coding experience
9 years of employment as a software developer
MMCI Master in Marketing and International Commerce, MMCI Master in Marketing and International Commerce at Universidad del Valle de México
Bachelor of Science (BS) Industrial Engineering, Bachelor of Science (BS) Industrial Engineering at Universidad del Noroeste
Master in Foundations of Data Science, Master in Foundations of Data Science at Universitat de Barcelona
English, Spanish