Satya Mohapatra is a seasoned CRM and product leader with 15+ years building marketing technology, data platforms, and campaign operations for consumer and enterprise brands, now leading Global CRM Product Management at PlayStation from Redwood City. He combines hands-on technical leadership—having led marketing data engineering, DevOps and software engineering teams at Shutterfly—with product strategy to deliver personalized, data-enabled communications across channels. Satya has deep expertise implementing and scaling enterprise CRM stacks (Unica, Oracle, Siebel, ESP integrations) and automating campaign deployment pipelines while remaining ESP-agnostic. Known for bridging analytics, engineering and campaign strategy, he prioritizes roadmaps that turn audience insights into measurable revenue and engagement. An MBA in Marketing & IT complements his technical BE background, and his founder mindset and long tenure across industries give him a pragmatic, systems-thinking approach to complex marketing ecosystems.
10 years of coding experience
11 years of employment as a software developer
MBA, Marketing, Systems, Information Technology, A, MBA, Marketing, Systems, Information Technology, A at Symbiosis institute of Management Studies
Bachelor of Engineering (B.E.), Information Technology, A, Bachelor of Engineering (B.E.), Information Technology, A at Utkal University
Contributions:12 commits, 9 pushes, 4 branches in 1 year 9 months
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Satya Mohapatra - Sr. Manager CRM Product Management at PlayStation