Summary
Scott Swabey is a seasoned web developer and Development Director based in Sydney with over 20 years of experience building web products since his first site in 1999. He has led front- and back-end projects across startups and agencies—shaping B2B portals at Reed Business, building a proprietary CMS and global site front ends at Amplify, and delivering high-profile campaigns at Holler for brands like ESPN and Tourism Australia. A full-stack technologist fluent in PHP, MySQL, HTML, CSS and JavaScript, Scott now focuses on front-end experience, blending accessibility, SEO and UX to create semantically sound, visually rich interfaces. He runs Lafinboy Productions providing freelance development and maintenance, combining enterprise discipline with hands-on craftsmanship. An understated strength is his longevity across evolving web standards, giving him practical insight into legacy compatibility and progressive enhancement that many front-end specialists lack.
12 years of coding experience
27 years of employment as a software developer