Sergio Martin
Business Development at The Valley Business & Tech School
Madrid, Community of Madrid, Spain
Summary
👤
Senior🎓
Top SchoolSergio Martin is a business development leader with 24 years of hands-on experience in digital marketing and ad tech, having driven major growth across Search, Social, Affiliation, Display, Programmatic, ad servers and DMPs. Based in Madrid, he led Iberian commercial strategy at Adform to 226% net revenue growth and built relationships with 100+ top agencies and global brands, consistently exceeding targets. Equally comfortable with technology and sales, he codes in C#, Python, JavaScript and C++ and publishes personal projects on GitHub, bringing a practical developer’s perspective to complex ad tech solutions. He has a strong track record of opening new markets (e.g., launching DataXu in Spain) and scaling teams while owning local P&L and go-to-market execution. An experienced lecturer and coach, he combines classroom teaching at top business schools with a knack for translating technical capabilities into measurable business outcomes. Continuously upskilling with recent certificates in sales, enablement and coaching, he blends commercial rigor with ongoing learning.
9 years of coding experience
20 years of employment as a software developer
Outcome Based Selling Certificate, Outcome Based Selling Certificate at Global Performance Groupdiploma, Diploma in Public Social Interpreting. Languages: Spanish and English, diploma, Diploma in Public Social Interpreting. Languages: Spanish and English at Middlesex UniversityBachelor of Arts (B.A.), English Language and Literature/Letters, Bachelor of Arts (B.A.), English Language and Literature/Letters at Universidad de SalamancaEnterprise Selling, Certificate, Enterprise Selling, Certificate at Smith School of Business at Queen's Universitycertificate, Management Development Programme, certificate, Management Development Programme at The Chiswick PartnershipBusiness Foundations, Certificate, Business Foundations, Certificate at The University of British ColumbiaKellogg School of Management
English, Italian
Github Skills (23)
box2d8
react6
physics-engine6
game-development5
2d5
physics5
typescript5
canvas5
dragonbones5
javascript5
webgl4
scenarios4
game-engine4
phaser4
cross-platform4
Programming languages (3)
Github contributions (5)
sermmor/Space-Wave
Apr 2018 - Mar 2019
Contributions:35 commits, 3 pushes in 10 months
sermmor/SuperDesktop
Aug 2020 - Feb 2021
Contributions:92 commits, 60 pushes, 1 branch in 6 months
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