Marketing Manager at JP Business Coaching & Consulting (JPC)
Melbourne, Victoria, Australia
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Summary
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Senior
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Top School
Shadow Wu is a Marketing Manager based in Melbourne with eight years’ experience blending financial, property, and media sector expertise to drive data-informed marketing and content strategies. Skilled in business and financial analysis, he leverages tools like Refinitiv Eikon and Bloomberg alongside technical skills in Google Analytics, SQL, Python and Power BI to turn complex market signals into actionable storytelling. At BMYG he led a digital content team producing daily macroeconomic analysis and built end-to-end processes for media data collection, visualization and executive decision support. He now consults and manages marketing at JP Business Coaching & Consulting, combining strategic consulting with hands-on campaign execution. Trained in Business Information Technology (RMIT) with a journalism background from Fudan, he uniquely bridges analytical rigor and narrative craft. Outside work he signs his GitHub bio as "一個快樂的人" — a small hint that curiosity and positivity inform his professional approach.
8 years of coding experience
4 years of employment as a software developer
Bachelor Journalism, Bachelor Journalism at Fudan University
Master's Degree Business Information Technology, Master's Degree Business Information Technology at RMIT University
Contributions:4 releases, 14 commits, 4 PRs in 1 year 5 months
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Shadow Wu - Marketing Manager at JP Business Coaching & Consulting (JPC)