Sharon Mccarthy
Senior Consultant at Narratize
Seattle, Washington, United States
Summary
🤩
Rockstar🎓
Top SchoolSharon Mccarthy is a senior marketing consultant and turnaround specialist with 20+ years of VP-level experience driving brand revitalizations and growth for legacy brands and startups alike. She has led three major business turnarounds—delivering measurable lifts in same-store sales, e-commerce, and direct response—and built high-performance digital teams that produced rapid ROI. A behavioral economics practitioner with 961 hours of training, she blends customer insights, behavioral design, and go-to-market strategy to accelerate technology and AI adoption among users, customers, and advertisers. Her cross-industry track record includes work with Taco Bell, Kraft, Discovery Channel, Nike, Starbucks and Hallmark, and she’s repeatedly launched category-first products and concepts (including early customized photo gifts and a pioneering vegan combo meal). Sharon advises AI product teams and founders on product-market fit and adoption mechanics, applying proven drivers of behavior change to commercialize emerging technologies. Based in Seattle, she combines strategic rigor from Wharton with hands-on interim leadership that moves organizations from stagnation to scalable growth.
15 years of coding experience
5 years of employment as a software developer
Bachelor of Science (BS) Business, Bachelor of Science (BS) Business at University of DelawareMBA Entrepreneurial Managment, MBA Entrepreneurial Managment at The Wharton School
English
Github Skills (55)
kvm10
talos10
telegram9
django-templates8
yandex8
chat8
icalendar8
nexus8
kubernetes8
messenger8
messaging7
telegram-client7
carddav7
ansible-role7
yandex-cloud7
Programming languages (7)
Github contributions (5)
xy2/cozystack
Feb 2025 - Mar 2025
Free and Open Source PaaS-platform for seamless management of virtual machines, managed Kubernetes, and Databases-as-a-Service
Contributions:27 pushes, 22 branches in 1 month
xy2/cozystack-website
Mar 2025 - Mar 2025
Cozystack.io website
Contributions:4 pushes, 2 branches in 21 days
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