Summary
Shawn Walker is a digital marketing leader and entrepreneur with 11+ years of experience optimizing paid search, paid social, programmatic, and analytics for clients ranging from startups to global brands like Kia and Procter & Gamble. As Co-CEO & Co-Founder of BidWaves and Chief Media & Strategy Officer at Symphonic Digital, he combines strategic oversight with product development to drive measurable ROI and streamline operations for smaller advertisers. He brings deep technical fluency—Google Ads, Analytics, Tag Manager, custom scripts, DoubleClick/Marin, and advanced dashboarding—paired with hands-on campaign execution and A/B testing. His background includes large-agency performance roles where he built reporting and bidding technologies, and he routinely translates search insights into creative and landing page recommendations. Based in San Diego, Shawn blends agency-level rigour with startup speed to deliver high-performing, cost-efficient media programs. An unexpected thread in his profile is academic engagement on digital behavior—reflecting a research-minded approach to social media and online resistance that informs his strategy.
11 years of coding experience
12 years of employment as a software developer
BA Business Admin Marketing, BA Business Admin Marketing at California State University, Fullerton