Shay O'reilly
Principal Product Manager, Data Collection, Adobe Analytics
Oakland, California, United States
Summary
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Senior🎓
Top SchoolShay O'reilly is a Principal Product Manager at Adobe specializing in high-volume, low-latency data collection for Adobe Analytics, with 11 years of product-focused experience and 15+ years working at the intersection of complex data products and customer needs. He has driven strategy and execution across client-side JavaScript libraries and server-side APIs, led teams to simplify implementation workflows, and presented at Adobe Summit in 2021, 2022, and 2024. Previously he shaped attribution, measurement, and reporting for Advertising Cloud and led measurement analytics at Cardlytics, giving him deep expertise in adtech, measurement, and transaction-level insights. Shay blends hands-on analytics (SQL, R) and product management, has managed and grown analytics teams, and holds a patent in Content Analytics. Based in Oakland, he pairs an MBA in Marketing and Entrepreneurship with a background in history to translate technical complexity into clear customer value. An operator who moves between strategy, analytics, and engineering, he’s known for reducing customer effort while enabling scalable data ingestion.
11 years of coding experience
16 years of employment as a software developer
BA History, BA History at Reed CollegeMBA Marketing and Entrepreneurship, MBA Marketing and Entrepreneurship at UNC Kenan-Flagler Business School
Github Skills (9)
adobe-analytics10
user-guide9
adobe8
analytics7
tech-docs7
rad4
core-services4
docker2
cfml2
Programming languages (2)
Github contributions (5)
shay-o/analytics.en
Mar 2021 - Aug 2023
Collaborative technical documentation for Adobe Analytics
Contributions:2 PRs, 9 pushes, 2 branches in 2 years 5 months
technical-documentationanalyticsadobecollaborativeadobe-analytics
shay-o/analytics-2.0-apis
Jan 2021 - Nov 2023
Documentation for the Adobe Analytics 2.0 APIs
Contributions:6 pushes in 2 years 11 months
adobe-analyticsadobeanalytics
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