Summary
Sheldon C is a product advisor and former early Snap engineer with 12 years of experience building core infrastructure and shipping consumer features. As Snap’s third employee and first infrastructure hire, he architected backend systems and led launches for Stories, Geofilters, and Live Stories before transitioning into product design focused on creative tools. Now based in New York, he advises companies like Soho House and Saturn and scouts for Sequoia, blending hands-on engineering, design sensibility, and product strategy. His background uniquely bridges low-level infrastructure work with user-facing creative product design, giving him a rare perspective on both scale and delight.
12 years of coding experience
7 years of employment as a software developer
Computer Science, Computer Science at Stanford University