Summary
Shiva Vogalaboyina is a senior digital marketer with 10 years of experience specializing in paid media and performance marketing, managing over €500K in monthly ad spend across Google and Microsoft Ads. He blends advanced budget pacing, bidding strategies, audience segmentation, and YouTube/BLS expertise to drive ROI, brand lift, leads, and scalable growth for diverse industries from consumer goods to real estate. Known for turning data into automation and actionable insights, Shiva has repeatedly optimized campaigns to multiply paid traffic and ROI while collaborating closely with creative, planning, and ad-ops teams. His background spans agency and in-house roles where he handled multi-project SEM implementations and large monthly budgets (INR 20L / USD 40K+), demonstrating both tactical execution and strategic leadership. Based in Hyderabad, he’s also passionate about applying big data and machine learning approaches to solve complex marketing problems—bringing a technical curiosity that informs his performance-first decisions.
10 years of coding experience
High School, A, High School, A at BALA BHARATHI High School
Bachelor's Degree, Information Technology, A, Bachelor's Degree, Information Technology, A at Arjun College of Technology & Science
Telugu, English, Hindi