Summary
Simeng Han is a data scientist with a PhD in Quantitative Marketing and eight years of experience bridging academic rigor and industry impact, currently applying NLP research at Deutsche Bank in Frankfurt. Her background blends deep textual analysis of firm disclosures and published academic work with hands-on deployment of analytics in corporate settings. Prior roles include leading cross-functional project steering at BMW Brilliance, where she coordinated global product launches and strategy for the Chinese market, and research/teaching positions at Goethe University focused on marketing analytics. She is fluent in Python and R, has an A-level journal first-author publication, and regularly presented at top marketing conferences. Comfortable working across languages and cultures—holding degrees from Goethe, Warwick, and a BA in English from Beijing—she brings a rare mix of technical, strategic, and communication strengths to data-driven problems.
8 years of coding experience
4 years of employment as a software developer
Doctor of Philosophy - PhD, Quantitative Marketing, Doctor of Philosophy - PhD, Quantitative Marketing at Goethe University
Master of Science - MS, Management, Master of Science - MS, Management at University of Warwick
Bachelor of Arts - BA, English, Bachelor of Arts - BA, English at Beijing Language and Culture University
Chinese, English, German