Summary
Simo Figuigui is a banking and fintech executive with nine years of experience building payment and digital banking businesses across APAC, MENA and Europe, now serving as SVP Banking at Fin.com after his Wind.App venture was acquired. He combines operator and founder instincts—co-founding a startup, leading growth at fintechs like Brankas and Rapyd, and advising VCs and accelerators as a venture partner and mentor. Based in Dubai, he specializes in scaling commercial partnerships, go-to-market strategy and cross-border payments, with hands-on experience in productizing payments infrastructure for merchants and platforms. Simo’s background in business and marketing from ENCG Casablanca, ISCAE and IÉSEG informs a pragmatic, market-driven approach to fintech productization, and his GitHub/brand nods ("wind in the orange") hint at a founder’s creative streak and affinity for building simple, breezy user experiences.
9 years of coding experience
4 years of employment as a software developer
Master's degree, Master in Business, Master's degree, Master in Business at Groupe ISCAE
Bachelor's degree, Bachelor in Business, Bachelor's degree, Bachelor in Business at ENCG Casablanca
Master's degree, Marketing & Negotiation, Master's degree, Marketing & Negotiation at IÉSEG School of Management
English, French, Arabic, Berber