Simon Babba is a Senior Product Designer with 11 years of experience crafting user-centered products across GIS, restaurant tech, and enterprise inventory. He’s known for transforming a 40-year-old GIS system—cutting usability frustration by over 80%—and designing the company’s first mobile app to reduce ticket submission time by 40%. At Popmenu he boosted customer satisfaction and data comprehension through AI-driven dashboards and ran regular "Idea Sprints" to prototype AI/AR/VR concepts that spark product innovation. Based in New York and bringing a multicultural perspective (Nigerian/Faroese), he balances hands-on design, freelance work, and product roles while moonlighting as a real estate investor and PS5 gamer.
11 years of coding experience
4 years of employment as a software developer
Android Development, Android Development at General Assembly
Master of Science (M.S.), Communication, General, Master of Science (M.S.), Communication, General at Mississippi College
Bachelor of Arts (B.A.), International/Global Studies, Bachelor of Arts (B.A.), International/Global Studies at Belhaven University
Web Development, HTML, CSS, Javascript, Jquery, Ruby on Rails, Web Development, HTML, CSS, Javascript, Jquery, Ruby on Rails at Codecademy
Contributions:4 PRs, 12 pushes, 3 branches in 1 day
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Simon Babba - Senior Product Designer at Project 9