Simon Critchley is a seasoned engineering leader with 11 years in technology and a career that spans founding startups, leading ad-tech platforms, and holding C-suite engineering roles. Currently Vice President of Engineering at Kargo after progressing from Principal Engineer, he has deep expertise in demand-side platforms and programmatic advertising, having served as CTO at Avocet and founded Decentralised Advertising. Comfortable moving between hands-on architecture and strategic leadership, he has repeatedly scaled engineering teams and product delivery across fast-moving ad and analytics businesses. Based in Brighton, he brings a rare combination of commercial sales roots and technical pedigree—holding a first-class BSc in Music Technology and Electronic Communication—that helps him translate client needs into performant systems.
11 years of coding experience
14 years of employment as a software developer
1st Class BSc (Hons) Music Technology - Electronic Communication and Electrical Engineering, 1st Class BSc (Hons) Music Technology - Electronic Communication and Electrical Engineering at University of Hertfordshire
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