Simon Lafontaine is a revenue-focused sales and marketing leader with 11 years of hands-on experience scaling B2B and e-commerce businesses across North America. Currently Director North-America, Sales at HYPE Innovation, he has driven enterprise growth and led customer success after roles at Salesforce and Volleyball World where he built digital revenue engines. An entrepreneur at heart, Simon launched and sold a profitable e-commerce business that surpassed $500K in revenue within months of launch, giving him practical product-to-market instincts. He combines CRM and omnichannel expertise with a "people first" leadership style, consistently turning data-driven insights into repeatable revenue processes. Known for rolling up his sleeves, he excels at transforming go-to-market strategy into measurable growth across USA, Canada and EMEA. Based in Greater Montreal, he pairs analytical rigor with charisma to align sales, marketing and customer experience for scalable outcomes.
11 years of coding experience
5 years of employment as a software developer
Bachelor's degree Communication Studies, Bachelor's degree Communication Studies at Concordia University
DEC Communications, DEC Communications at Vanier College
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Simon Lafontaine - Director North-America, Sales at HYPE Innovation