Simone Alers is a Principal Solutions Architect and entrepreneur based in Breda with 11 years of experience building custom web applications across frontend and backend stacks. Rising through engineering and leadership roles at Let's Talk—from Lead Developer to Head of Technology and now Principal Solutions Architect—she combines hands-on development with strategic architecture and team leadership. She founded bitXL and more recently adddev B.V., demonstrating a sustained entrepreneurial drive to ship products and services. Trained in computer science at Eindhoven University of Technology with additional study in astronomy, she brings analytical rigor and a curiosity for complex systems to product-focused engineering. Notably, her career blends long-term product stewardship with the practicalities of founding and running software businesses, making her adept at translating business needs into robust technical solutions.
11 years of coding experience
10 years of employment as a software developer
Astronomy, Astronomy at Radboud University
Graduate Computer Science, Graduate Computer Science at Eindhoven University of Technology
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Simone Alers - Principal Solutions Architect at adddev B.V.