Sohei Mitani
Director Data Management
Japan
Summary
👤
Senior🎓
Top SchoolSohei Mitani is a data-driven marketing leader with 10+ years’ experience, currently Director of Data Management at Dentsu Digital in Japan, where he builds privacy-first activation infrastructure for walled-garden platforms. He specializes in integrating 1st-party CRM and web behavioral data, activating POS purchase logs for targeting and measurement, and developing LTV and True Lift models to uncover high-potential customers. Having transitioned from performance-focused response marketing to applying those rigorously to branding clients, he blends quantitative rigor with product-minded solution building. His work emphasizes clean-room activation and geo/purchase-driven approaches that balance measurement accuracy with privacy constraints. A University of Tokyo alumnus, he brings a unique humanities background that informs his user-centric, analytical perspective.
10 years of coding experience
6 years of employment as a software developer
kaijo high schoolReligious studies, Religious studies at 東京大学 / The University of Tokyo
Github Skills (38)
javascript10
react-native10
testing10
typescript10
vite10
web-components10
webpack10
vue10
html10
swift10
svelte10
documentation10
react10
angular10
storybook9
Programming languages (7)
Github contributions (5)
miyass/VHProgressBar
Nov 2018 - Jan 2019
Contributions:2 releases, 10 commits, 6 pushes in 1 month
miyass/venchaa
Jan 2018 - Feb 2019
Contributions:5 pushes, 1 branch in 1 year 1 month
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