Summary
Steven Williams is a data-driven marketing operations manager with 14 years of experience building performance-driven programs across e-commerce and marketplace businesses. Currently at Customer.io and formerly leading regional analytics and marketing at Dr. Martens and Discogs, he blends hands-on technical skills (GA4, BigQuery, CDPs, tag management, SQL, Python) with strategic campaign design and incrementality testing. He’s led cross-functional teams, managed paid and organic search, and scaled lifecycle programs using first-party data and messaging platforms. Notable for turning technical analytics into executive-ready dashboards and for growing organic traffic and revenue through pragmatic SEO and testing frameworks. Based in Portland, he brings global campaign experience across North America and EMEA and a knack for mentoring teams while keeping technical debt and data quality front of mind. Outside work he’s connected to music and archiving communities (Internet Archive, Discogs) which informs his product-first marketing instincts.
14 years of coding experience
8 years of employment as a software developer
Bachelor’s Degree, Advertising and Public Relations, Bachelor’s Degree, Advertising and Public Relations at Loyola University Chicago