Summary
Takeharu Endo is an experienced marketing leader based in Tokyo with 10 years of focused expertise in brand strategy, direct marketing, and data-driven revenue management across travel, insurance, and consumer tech sectors. He combines hands-on campaign and event execution with analytical rigor—using Tableau to synthesize reservation, web, CRM and fare data into actionable PDCA cycles that boost sales and customer experience. At StarFlyer he led award-winning holistic brand campaigns and experimental in-flight promotions, while at Tokyu he advances integrated online/offline marketing and vendor coordination domestically and internationally. Known for turning brand core values into localized experiences and creating scientific methods for creative testing and media allocation, he bridges creative storytelling with measurable business outcomes. An uncommon strength is his fluency in both ATL/BTL creative development and technical analytics, enabling cross-functional alignment from agencies to revenue controllers.
10 years of coding experience
4 years of employment as a software developer