Theo Ansa is a Managing Consultant and Salesforce Marketing Cloud specialist with 11 years of experience architecting data-driven, multi-channel marketing solutions for industries including automotive, insurance, finance, and e-commerce. He combines hands-on technical skills—AMPscript, SQL, Journey Builder, API integrations—and platform migrations with proven leadership in Agile teams to boost engagement and conversion (notably a 20% lift at a major retailer). Theo excels at stitching complex data flows (Snowflake, Data Cloud, Datorama) into reliable journeys and automated monitoring that keep campaigns performant at scale. He’s equally comfortable mentoring teams and troubleshooting deep SFMC issues, helping clients adopt best practices for long-term success. A former game programming student who still codes emails and experimental game projects on GitHub, he brings a practical developer’s curiosity to marketing technology problems. Based in Marietta, GA, he positions himself as a tactical co-pilot for organizations ready to unlock SFMC’s full potential.
11 years of coding experience
11 years of employment as a software developer
Bachelor of Arts (B.A.), Visual & Game Programming, Bachelor of Arts (B.A.), Visual & Game Programming at Art Institute of Atlanta
Contributions:14 PRs, 22 pushes, 13 branches in 3 months
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Theo Ansa - Managing Consultant at Velvet Digital Solutions