Summary
Thomas Laureyssens is a founder, designer-researcher, and practitioner with 11+ years blending product, participatory design, and HCI to create IoT-driven smart city experiences, urban games, and interactive learning environments. He leads Toyfoo, delivering end-to-end solutions—from physical prototyping and LED-driven interactions to app interfaces—for clients like BNP Paribas Fortis, Proximus, imec and Bokrijk. Skilled as a UX researcher and project coordinator, he couples fast conceptual thinking with ethnographic methods to mobilize stakeholders and scale participatory processes in public spaces. His academic background (PhD-level HCI research and MA in Graphic Design & New Media) informs award-winning projects and funded research on digital inclusivity and urban play. Equally comfortable coding interactions and mentoring students, he often bridges research theory and tangible prototypes that invite public co-creation. An underappreciated strength is his knack for making complex IoT behaviors feel playful and socially meaningful, turning civic technology into memorable, everyday experiences.
11 years of coding experience
18 years of employment as a software developer
Doctor of Philosophy - PhD, Human Computer Interaction, Doctor of Philosophy - PhD, Human Computer Interaction at KU Leuven
Master of Arts - MA, Graphic design & New media, Master of Arts - MA, Graphic design & New media at Sint-Lukas Brussel
English, Dutch, French, Spanish