Summary
Tim Kreienkamp is a data science and measurement leader with 11 years of experience building teams and products that translate advanced causal inference, MMM and generative AI into measurable marketing impact. As VP Measurement & Data Science at Funnel, he drives the integration of engineering and research to evolve the company’s Measurement suite for the AI era, having progressed internally from Director to VP. His background includes leading data science at Adtriba where he shaped marketing-effectiveness solutions, and earlier roles that blend product, analytics and experimentation across fintech and gaming. Tim pairs rigorous academic training in data science and business intelligence with hands-on product delivery, and is known for turning complex causal problems into pragmatic, production-ready solutions. Based in Hamburg, he brings a practical, cross-functional approach that emphasizes measurable business outcomes over novelty.
11 years of coding experience
10 years of employment as a software developer
Master of Science (MSc) International Business - Business Intelligence & Information Management, Master of Science (MSc) International Business - Business Intelligence & Information Management at Maastricht University
Marketing Communications Mix, Marketing Communications Mix at University of the West of Scotland
Master of Data Science Data Science, Master of Data Science Data Science at Barcelona School of Economics
Bachelor of Arts (B.A.) Business Administration, Bachelor of Arts (B.A.) Business Administration at HSBA Hamburg School of Business Administration
English, Spanish, French, German