Tobias Matschukat is a seasoned content and communications leader with 11 years of experience building coherent content strategies for startups and public institutions, now serving as Policy Advisor for Education & PR at the Deutscher Bundestag. He has repeatedly been the first content hire or head of content, turning chaotic, tactic-driven programs into focused, reusable systems that drive measurable pipeline and visibility. Tobias blends hands-on editorial craft from roles as chief editor and news editor with strategic storytelling for product-led companies like tink, EMnify and SPREAD AI. He’s equally comfortable translating technical or policy complexity into clear narratives and optimizing existing assets rather than churning out more noise. Based in Berlin with a background in history, he brings a pragmatic, audience-first approach shaped by early work in education and museum pedagogy—so his strategies often start from what people actually care to read.
11 years of coding experience
2 years of employment as a software developer
Geschichte, Geschichte at Freie Universität Berlin
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Tobias Matschukat - Policy Advisor For Education & PR