Tommy W
Insights Analyst, Audience Impact & Intelligence at Paramount
New York, New York, United States
Summary
👤
Senior🎓
Top SchoolTommy W is an insights-driven UX/UI designer and analyst with 10 years of cross-functional experience blending marketing analytics, user research, and product design across brands like Paramount, lululemon, and Pelican. He pairs quantitative skills—BigQuery, Tableau, Google Analytics—with hands-on design fluency in Figma and prototyping to drive measurable improvements in onboarding, conversion, and user satisfaction. Known for translating audience insights into design systems and scalable implementation kits, he has led projects that increased signups by 10% and reduced user errors by 40%. Comfortable presenting to C-suite stakeholders and running usability testing, Tommy brings a marketer’s instinct for storytelling and a researcher’s rigor for data-driven decisions. Based in New York and currently pursuing an MBA, he uniquely bridges community marketing, analytics, and product design to create experiences that resonate and scale.
10 years of coding experience
3 years of employment as a software developer
Bachelor of Business Administration - BBA, Marketing Analytics, Bachelor of Business Administration - BBA, Marketing Analytics at Baruch CollegeData Analytics, Data Analytics at COOP ApprenticeAdvanced Regents Diploma, Humanities/Humanistic Studies, Advanced Regents Diploma, Humanities/Humanistic Studies at Midwood High SchoolUX Design Immersive, UX Design Immersive at General AssemblyStudy Abroad / Gilman International Scholar, Study Abroad / Gilman International Scholar at Yonsei UniversityMaster of Business Administration - MBA, Master of Business Administration - MBA at Zicklin School of Business
Chinese, English
Github Skills (152)
jquery-plugin10
autocomplete10
dns10
semantic-ui10
pagination10
jquery10
bulma10
adblock10
youtube10
blocking10
keyboard10
mask10
bootstrap-table10
golang10
fomantic-ui10
Programming languages (10)
Github contributions (5)
twu2/android_device_xiaomi_mocha
Jan 2018 - Apr 2020
Contributions:116 pushes, 49 branches in 2 years 3 months
twu2/proprietary_vendor_nvidia
Jan 2018 - Apr 2020
Contributions:33 pushes, 29 branches in 2 years 3 months
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