Summary
Tony Baek is an Associate Product Designer based in San Francisco with nine years of experience crafting user-centered products across startups and enterprise teams. He currently shapes Accounts Payable Operations at ServiceNow, pioneering AI-driven workflows and translating complex finance processes into wireframes, prototypes, and production-ready designs. As founder of Hi‑Fi Design Studio and former Product Design Lead at Blinkers, he built robust design systems with hundreds of atomic components and launched consumer-facing apps powered by generative AI. Tony blends visual craft with technical fluency—tokenizing visual elements and building interactive web prototypes using JavaScript, HTML5, and CSS3—to ensure designs are both beautiful and implementable. His background includes military leadership as a sergeant, which informs his collaborative, disciplined approach to cross-functional product execution.
8 years of coding experience
7 years of employment as a software developer
Computer Science, Computer Science at De Anza College
Bachelor of Fine Arts - BFA Human Computer Interaction, Bachelor of Fine Arts - BFA Human Computer Interaction at California College of the Arts
Japanese, English, Korean