Summary
Vanessa Cheng is an AI/ML product leader with 13 years of experience designing and shipping creator-first AI tools for global consumer platforms, most notably as an early PM at musical.ly/TikTok where she led the team that launched the platform’s most viral effect, Green Screen. She has deep expertise in computer vision, recommendation and content-safety systems—building moderation pipelines, launch-ready ML models from scratch, and iterating AI Replica and generative image/video features that drove dramatically higher UGC retention. At ByteDance she owned novel product-first AI capabilities (9 patents) and launched fully customizable group-photo Replicas and high-penetration UGC templates; today she leads AI creation tooling at Nike after running PicPic’s AIGC creation suite. Trained at CMU in industrial design and HCI, Vanessa blends rigorous technical product strategy with hands-on design and engineering instincts—she still prototypes hardware (Volvo excavator LiDAR work) and repairs her own devices. Outside work she’s a consigned artist, published author on presentation design, and an occasionally viral singer and radio host who’s met over 1,000 celebrities through her career.
12 years of coding experience
8 years of employment as a software developer
Bachelor's degree Advertising, Bachelor's degree Advertising at Anhui University
Master's degree Industrial and Product Design, Master's degree Industrial and Product Design at Carnegie Mellon University
The Chinese University of Hong Kong (CUHK)
Chinese, English, Chinese