Summary
Velta D is a research-driven Senior User Experience Lead based in Dubai with 11 years of cross-industry experience designing delightful, usable products at scale. She blends front-end engineering sensibilities with deep UX research and service design, having led projects from 0-to-1 ventures in FinTech and consumer goods to design systems for a 5M+ user banking platform. Her work spans ethnography, DesignOps, generative AI research, and co-creation workshops across the UAE, Saudi Arabia, and global clients, including digital transformation for government and enterprise. Velta has a track record of shipping measurable product outcomes—optimising onboarding, lending, loyalty and last-mile delivery flows—and institutionalising research-to-handover processes with IT and PM teams. She’s comfortable moving between hands-on prototyping and strategic leadership, and often pairs qualitative insights with practical design systems to accelerate delivery.
11 years of coding experience
3 years of employment as a software developer
Bachelor of Information Technology (B.Inf.Tech) Information Technology & User Experience Design, Bachelor of Information Technology (B.Inf.Tech) Information Technology & User Experience Design at The University of Queensland
German, English, Indonesian