Victor Alvarado
Senior Partnership Manager - Resellers at Johan Cruyff Institute
Berlin, Germany
Summary
👤
Senior🎓
Top SchoolVictor Alvarado is a senior partnership and marketing leader with over 25 years blending sports, entertainment and technology to drive revenue and fan engagement across the Americas. Currently leading reseller partnerships at OneFootball, he has a rare mix of commercial strategy, sponsorship activation and digital product experience—having built digital ecosystems for national teams and major clubs and negotiated high-value advertising deals. His background in software engineering and early web development gives him an analytical edge in business intelligence and data-driven marketing, further reinforced by graduate studies in management analytics and data science. As a professor and consultant, he mentors executives and athletes in commercial strategy and mental performance, reflecting a holistic approach to leadership. Based in Berlin, he combines hands-on technical chops with deep regional networks across Latin America, often turning sponsorship inventory and influencer campaigns into measurable growth.
9 years of coding experience
18 years of employment as a software developer
Certificate in Sports Coaching & Mental Training Coaching, Certificate in Sports Coaching & Mental Training Coaching at Sports Coaching WorldLicenciatura Mercadotecnia y Publicidad, Licenciatura Mercadotecnia y Publicidad at CESUVERPostgraduate in Coaching NLP and Team Leadership Liderazgo empresarial, Postgraduate in Coaching NLP and Team Leadership Liderazgo empresarial at ENEB - Escuela de Negocios Europea de BarcelonaManagement Analytics: Decision-Making Lessons from the Sports Industry Marketing/Gestión de marketing general, Management Analytics: Decision-Making Lessons from the Sports Industry Marketing/Gestión de marketing general at MIT Sloan School of ManagementMaster in Data Science for Business Empresa gestión marketing y disciplinas afines, Master in Data Science for Business Empresa gestión marketing y disciplinas afines at Utel UniversidadCertificate Football Business Management, Certificate Football Business Management at Sports Business Institute BarcelonaFootball Marketing and Branding Sport and Fitness Administration/Management, Football Marketing and Branding Sport and Fitness Administration/Management at Johan Cruyff Institute For Sport Studies
English, Spanish
Github Skills (3)
pid4
python2
iot2
Programming languages (5)
Github contributions (5)
victoralvarado/SistemaDeMembresias
Sep 2020 - Nov 2020
Contributions:345 commits, 192 PRs, 394 pushes in 2 months
victoralvarado/conta
Mar 2021 - Jun 2021
Proyecto para la materia de Aplicación de técnicas contables
Contributions:93 PRs, 231 pushes, 2 branches in 2 months
materiaproyectopython
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