Summary
Victor Demétrio is an entrepreneur and product-focused designer with 11 years of experience building integrations and payments products from Rio de Janeiro. As Co-founder and Product Lead at Pluga, he designs no-code automation that connects financial, CRM and payment systems to simplify growth-stage operations. Previously he co-founded Smartcoin, a payments startup backed by the Brazilian Startup Brasil program and 21212 accelerator, giving him deep domain expertise in conversion-driven payment UX and fraud analysis. Comfortable bridging design and front-end engineering, he brings a practical Lean Launchpad approach from UC Berkeley to turn complex integrations into intuitive, production-ready products.
11 years of coding experience
3 years of employment as a software developer
Lean Launchpad Acceleration Program, Entrepreneurial and Small Business Operations, Lean Launchpad Acceleration Program, Entrepreneurial and Small Business Operations at University of California, Berkeley, Haas School of Business
Graphic Design, Digital Design, Graphic Design, Digital Design at Instituto Infnet
Portuguese, English