Summary
Vincent Hung is a senior digital and e-commerce leader with over 20 years’ experience designing and scaling omni-channel commerce for fashion and retail brands across APAC and EMEA. He combines P&L ownership with hands-on technology fluency—ERP, APIs, web development and martech—to translate business goals into scalable digital ecosystems that boost revenue, retention and operational efficiency. Notable roles include leading regional digital transformation for SMCP, doubling digital sales at alice + olivia China, and running China e-commerce for Monica Vinader from Tokyo. He is skilled at unifying online and offline customer journeys, deploying CRM-driven loyalty programs and optimizing fast, flexible fulfillment across B2B and B2C channels. Comfortable bridging marketing and IT, Vincent has repeatedly launched apps, marketplace operations and mobile POS initiatives that engage younger consumers while improving lifetime value. Off the record he signs GitHub with the motto "Love is wise," hinting at a people-centered approach to digital strategy.
10 years of coding experience
17 years of employment as a software developer
University of Portsmouth
City University of Hong Kong