Summary
Vini Vieira is a creative partner and co-founder based in London with over two decades of experience shaping iconic global brands across packaging, identity and typographic design. He blends meticulous craft—particularly in typography and lettering—with strategic leadership, having led work for Johnnie Walker, Toblerone, Grolsch and Avon and earned recognition from D&AD, Clio and Cannes. Vini moves fluidly between agency leadership roles and education, mentoring through The Arena and lecturing on typographic design, which keeps his practice both current and influential. He launched entrepreneurial ventures including One Good Reason and Mischief Maker, demonstrating a talent for turning craft-led ideas into viable businesses. Notably, his background spans deep academic study in type design at Cooper Union and hands-on package design across markets in Europe and Latin America, giving him a rare mix of conceptual rigor and commercial execution.
10 years of coding experience
12 years of employment as a software developer
Graduate Diploma, Industrial Design - Visual Communication, Graduate Diploma, Industrial Design - Visual Communication at Fundação Armando Alvares Penteado
Type@Cooper Extended Program, Type Design, Type@Cooper Extended Program, Type Design at The Cooper Union for the Advancement of Science and Art
Postgraduate Diploma, Graphic Design, Postgraduate Diploma, Graphic Design at Centro Universitário Senac
Milton Glaser Summer Program, Milton Glaser Summer Program at School of Visual Arts
English, Portuguese