Summary
Wanting Sun is a Digital Marketing Specialist with 11 years' experience driving cross-channel user acquisition and ROI-focused campaigns across Search, Display, Video, Discovery and Shopping. She has experience managing global accounts and coordinating between US and China teams and third-party agencies, having supported launches and major events for brands like Segway-Ninebot. Skilled in Google, Facebook, TikTok and programmatic platforms, she combines data-driven optimization (AppsFlyer, Tableau, Firebase) with creative collaboration to improve assets and scale budgets profitably. At TDCX she handled daily communications with 100+ clients and consistently converted relationships into upsells and market expansions. Based in Chaoyang, Beijing, she brings both operational rigor—site optimization, SOPs and campaign troubleshooting—and a product-minded approach to balancing ROI with daily new user growth.
11 years of coding experience
Bachelor's Degree, Marketing & Finance, Bachelor's Degree, Marketing & Finance at 江西财经大学