Summary
Will Reese is a seasoned UX and product designer with over a decade of hands-on experience shaping customer experiences for major brands like Discover, Best Buy, State Farm, UPS, and Coca-Cola. He blends strategic information architecture with creative direction—running his own studio since 2012—so he’s comfortable shipping polished visual systems and pragmatic product solutions. Will’s career spans enterprise-scale UX roles and agency leadership, giving him a rare fluency in both stakeholder-driven design and rapid prototyping. Based in the Atlanta metro area, he pairs a journalism/advertising background from Ohio State with formal UX training from General Assembly, which helps him craft clear, persuasive user narratives alongside usable interfaces. Notably, he continues to bridge freelance creative practice with in-house product work, bringing cross-disciplinary perspective to financial and retail platforms.
12 years of coding experience
16 years of employment as a software developer
User Experience Design, User Experience Design at General Assembly
BA Journalism/Advertising, BA Journalism/Advertising at The Ohio State University