Summary
William Ribeiro is a product management leader with nine years of experience turning complex industrial automation and mechatronics systems into scalable, user-centered data products. Based in São Paulo, he currently leads global product efforts at AB Inbev, driving data collection, strategic insights, and operational efficiency across manufacturing sites using agile discovery and backlog-driven delivery. His background in mechatronics and robotics (MSc-level research in planning and control) informs a pragmatic, technically fluent approach to product strategy, particularly in production and quality processes for breweries. Previously at Ambev Tech he combined on-site consulting, data-driven product decisions, and CO2 management dashboards that delivered measurable process improvements. Comfortable at the intersection of hands-on engineering and stakeholder alignment, he also mentors interns and builds cross-functional teams to accelerate digital transformation. A less obvious strength is his early experience developing microcontroller-based automation and teaching robotics, which gives him rare empathy for both hardware constraints and end-user needs.
9 years of coding experience
4 years of employment as a software developer
Federal University of Rio Grande do Norte
HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES, HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES at CDF Colégio e curso
Portuguese, English, German