William Rufino
Partner at Martech DM
Minas Gerais, Brazil
Summary
👤
Senior🎓
Top SchoolWilliam Rufino is a partner and serial founder with 15 years of experience building web systems, digital marketing products, and growth-focused startups from Minas Gerais, Brazil. He combines a BSc in Computer Science and an MSc in Information Systems and Knowledge Management with hands-on experience in SEM/SEO, full‑stack web development (Python/Django, PHP, JS), and bank-grade systems from an early internship at Banco Mercantil do Brasil. He has founded and led multiple ventures—TextBox, Damascus Steel Digital Business, Convertpack and others—shipping SaaS tooling for content and marketing teams and driving customer growth as a CMO. Comfortable in agile environments, he moves between product, data-driven growth, and engineering, often building the tools teams need to scale without heavy dev dependence. He has taught SEM/SEO at the MBA level and contributed to academic research in Semantic Web and Social Network Analysis, reflecting a bridge between theory and practice. Pragmatic and entrepreneurial, he frequently turns marketing problems into technical products that automate manual workflows and improve conversion.
15 years of coding experience
11 years of employment as a software developer
Technical Information Technology, Technical Information Technology at Colégio CotemigBachelor of Science (BSc) Computer Science, Bachelor of Science (BSc) Computer Science at Universidade FUMEC - OficialHS High School, HS High School at Onamia High SchoolMaster's Degree Information Systems and Knowledge Management, Master's Degree Information Systems and Knowledge Management at Universidade FumecSummer Academy Web Science, Summer Academy Web Science at University of Koblenz-Landau
English, Portuguese, Spanish, German
Stackoverflow
35reputation
4kreached
0answers
5questions
Github Skills (43)
search-ui8
sms8
mautic7
pyrocms7
laravel7
email-marketing7
php7
react7
flutter7
lcm7
elasticsearch6
full-text-search6
vue6
pyro6
wordpress6
Programming languages (3)
Github contributions (5)
williamhrs/Assets-Helper
Jan 2011 - Sep 2014
Contributions:14 commits in 3 years 8 months
cssjavascriptassetsjavascript-project
williamhrs/PIRealtimeTemperatureMonitor
Jan 2015 - Feb 2015
Contributions:22 pushes, 1 branch in 20 days
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