Summary
William Xu is a founder and software engineer with a decade of experience building and shipping games from Toronto. As CEO of Tier 9 Game Studios he bootstrapped Auto Battles Online to over 1.7M installs and $7.5M+ in lifetime sales, and is leading a new title slated for 2025. His background includes internships at Wish, A Thinking Ape, and Carbonite, grounded in a Software Engineering degree from the University of Waterloo. He combines product-minded leadership with hands-on development, scaling a small studio into a commercially successful indie publisher. Not obvious at first glance: he has translated early internship experience in larger tech teams into efficient, lean studio processes that prioritize rapid iteration and monetization. He is reachable at william@tier9studios.com and remains active in Toronto’s game dev scene.
10 years of coding experience