Summary
Yan Xie is a seasoned engineering leader and product growth expert with 12 years of experience building scalable, AI-driven monetization systems, most recently leading AI-native platform efforts as Director of Engineering at Webflow. Formerly a Senior Staff Engineer and manager at YouTube, he grew Shorts ads from zero to over $4B in three years by launching zero-to-one products and integrating ML-driven personalization across ads and discovery. His PhD in parallel computing underpins a strong foundation in large-scale systems, ad prediction models, auction design, and high-throughput infrastructure. Yan blends hands-on technical direction with people leadership, managing 50+ cross-functional teams to deliver measurable ROI while prioritizing privacy-safe, high-quality user experiences. Based in Shanghai with global experience at Microsoft and YouTube, he mentors emerging leaders through the Tsinghua-affiliated Lighthouse program and thrives at the intersection of AI, product growth, and scalable system design. A pragmatic innovator, he often translates research-grade algorithms into production at web scale and focuses on sustainable monetization that balances demand, inventory, and experience.
12 years of coding experience
13 years of employment as a software developer
Computational Mathematics, Computational Mathematics at Nankai University
https://innermba.soundstrue.com/, https://innermba.soundstrue.com/ at Inner MBA Program
Doctor of Philosophy - PhD Parallel Computing Computational Mathematics, Doctor of Philosophy - PhD Parallel Computing Computational Mathematics at Chinese Academy of Sciences