Summary
Yesenia Perez-cruz is a design systems leader and consultant with a decade-plus of experience shaping large-scale product foundations at Shopify and Vox Media. She led Polaris and Shopify’s admin UX, transforming component libraries into strategic, expressive systems that balance consistency with flexibility for complex workflows. Now author of Expressive Design Systems, she helps teams modernize for the AI era—introducing semantic tokens, composable components, and intent-aware interfaces to unlock product differentiation. Known for pragmatic workshops and short sprints, she pairs hands-on system strategy with cross-disciplinary coaching to accelerate clarity and adoption. Based in Philadelphia, she brings studio roots in visual design and a strong track record of shipping platform-level solutions that scale across web and mobile.
6 years of coding experience
5 years of employment as a software developer
BS Graphic Design, BS Graphic Design at Drexel University