Yilang Peng - Associate Professor

Yilang Peng

Associate Professor

Athens-Clarke County Unified Government, Georgia, United States

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Summary

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Yilang Peng is an associate professor in consumer analytics and strategic communication at the University of Georgia with eight years of experience bridging visual communication, media effects, and computational methods. Trained with a Ph.D. from the Annenberg School at the University of Pennsylvania and a background in journalism and psychology, she blends rigorous empirical methods with storytelling sensibilities. Her work leverages computational approaches to unpack how visual media shapes consumer beliefs and decisions, often bringing interdisciplinary tools from psychology and data science to bear. Before academia she worked in journalism, videography, and editorial roles, giving her research a practical grounding in media production. Based in Athens, Georgia, she combines scholarly rigor with hands-on media experience to translate complex communication dynamics into actionable consumer insights.

8 years of coding experience

6 years of employment as a software developer

Master's degree, Journalism, Master's degree, Journalism at University of Wisconsin-Madison

Bachelor of Science (BS), Psychology, Bachelor of Science (BS), Psychology at Peking University

Doctor of Philosophy (PhD), Communication and Media Studies, Doctor of Philosophy (PhD), Communication and Media Studies at University of Pennsylvania

English, Chinese

Stackoverflow

Stats

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0reached

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Github Skills (3)

toolbox5

image-processing5

python4

Programming languages (1)

Python

Github contributions (5)

yilangpeng/transfer-learning-clustering

Jun 2020 - Jul 2021

Contributions:6 commits, 6 pushes, 1 branch in 1 year

yilangpeng/computational-aesthetics

Jul 2019 - Nov 2021

Contributions:38 commits, 36 pushes, 1 branch in 2 years 4 months

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