Yoofi Graham
Product Lead at Beeterty Technologies
Accra, Greater Accra Region, Ghana
Summary
👤
Senior🎓
Top SchoolYoofi Graham is a Product Lead and UI/UX designer with 8 years of experience crafting human-centred digital products across web, mobile and desktop platforms from Accra, Ghana. She has led product design and strategy for fintech and edtech solutions—driving measurable outcomes like an 87.4% onboarding completion rate, a first-invoice time-to-value of 11 minutes, and invoice volume growth across six African countries. Yoofi blends hands-on design, user research and engineering collaboration to turn qualitative insights into prioritized features, having reduced support calls to zero for a key OTP confusion and impacted tens of thousands of students and parents through school management products. Comfortable shipping end-to-end—from conducting usability sessions to defining product roadmaps—she’s also introduced reusable UI patterns and analytics-driven improvements that cut task time and increased completion rates. Notably, she transitioned from traditional graphic design into product design after watching users struggle with an app she built, which cemented her focus on advocating for users inside product teams.
8 years of coding experience
2 years of employment as a software developer
Computer Engineering, Computer Engineering at Kwame Nkrumah University of Science and Technology, Kumasi
Github Skills (3)
design-patterns4
ui-design1
open-source1
Github contributions (5)
fosuniverse/open-source-projects
Mar 2020 - Sep 2020
Contributions:11 commits, 2 PRs, 4 pushes in 5 months
joshfiifi/portfolio
Mar 2019 - Jul 2019
Contributions:15 pushes, 1 branch in 3 months
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