Yuan Soh
Group Manager, Targeting & Campaign Operations
Singapore, Singapore
Summary
👤
Senior🎓
Top SchoolYuan Soh is a data-driven marketing operations leader with 16 years’ experience building targeting and campaign systems for global teams at LinkedIn and AWS. As Group Manager for Targeting & Campaign Operations, he combines a computer science background and hands-on programming (SQL, Python, JavaScript, NodeJS, even Solidity) to design audience strategies, automation, and predictive models that scale across APAC and EMEA. He’s known for turning complex targeting logic into repeatable processes and tooling that make marketers more effective and efficient. Prior roles span campaign execution, reporting/dashboarding in Salesforce and Marketo, and operationalizing metrics and training across regions. An early open-source contributor to an Android Launcher multitouch controller, he blends product-minded engineering with marketing ops pragmatism. Based in Singapore, he balances a technical mindset with a playful “Have Fun Stay Positive” leadership style that drives teams to deliver.
16 years of coding experience
6 years of employment as a software developer
Diploma in Engineering, Computer Engineering, Diploma with Merit (Bronze, 3rd in Course), Diploma in Engineering, Computer Engineering, Diploma with Merit (Bronze, 3rd in Course) at Temasek PolytechnicBachelor of Computing, Computer Science, Second Class Honours (Upper), Bachelor of Computing, Computer Science, Second Class Honours (Upper) at National University of Singapore
English, Chinese, singlish
Github Skills (4)
android10
java10
javas10
android-sdk9
Programming languages (12)
Github contributions (5)
AnderWeb/android_packages_apps_Launcher
Jun 2010 - Jun 2010
Android Launcher (almostNexus mod)
Role in this project:
Mobile Developer (Android)
Mobile Developer (Android)Contributions:32 commits in 4 days
Contributions summary:Yuan primarily contributed to the `MultiTouchController` component, modifying and updating its integration within the Android Launcher. Their work involved adapting the controller to handle multi-touch events correctly and fixing compatibility issues, specifically addressing problems in Android 2.1 and earlier versions. The user also ported backup and restore functionality to a standalone application, indicating further modifications to the application settings.
modandroidlauncherandroid-launcher
Wysie/tumblr2hugomarkdown
Jul 2016 - Jul 2016
Export all your Tumblr content to Hugo Markdown files with preserved original formatting.
Contributions:20 commits, 12 pushes in 3 days
hugoexporttumblrformattingmarkdown
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