Summary
Yumi L is a seasoned in-house technology lawyer with eight years of experience guiding product, IP, and commercial teams at high-growth consumer platforms and marketplaces. Currently Head of Legal at ShopMy after serving as General Counsel at Forage and January, she specializes in aligning legal strategy with product roadmaps and scaling compliance for consumer-facing features. Her background includes leading product and marketing counsel roles at Etsy and Instacart, where she navigated complex IP and commercialization issues across fast-moving product cycles. An active member of invitation-only peer networks for cybersecurity and GC leaders, she blends practical legal judgment with a commitment to peer-driven best practices. Off-hours she holds an amusingly competitive streak—reporting a high score on a local DDR Extreme machine—which hints at her driven, playful approach to problem-solving.
8 years of coding experience
8 years of employment as a software developer
Bachelors of Science, Bachelors of Science at New York University
Juris Doctorate, Juris Doctorate at University of California, College of the Law, San Francisco (formerly UC Hastings)