Summary
Zed Fang is a lead data scientist with nine years of experience applying machine learning and advanced analytics to drive product and marketing decisions at major tech companies including ByteDance and Alibaba. He combines hands-on modeling (XGBoost, neural nets, random forests), automated data pipelines and dashboard products to deliver actionable insights that measurably improve campaign performance and ROAS. A product-oriented researcher, Zed pairs market and literature research with large-scale surveys to shape promotion strategies and brand awareness programs across consumer and high-tech sectors. He has founded and scaled ventures, led multi-touch attribution and cost-data systems, and built Tableau flagship dashboards that turned complex data into operational metrics. Based in Beijing, Zed’s background in finance and marketing intelligence gives him a rare blend of quantitative rigor and customer empathy—he even draws on competitive middle-distance running experience to inform his disciplined, outcome-driven approach.
9 years of coding experience
8 years of employment as a software developer
Bachelor's Degree, Finance, General, Bachelor's Degree, Finance, General at Northeastern University (CN)
Master's Degree, Marketing Intelligence, 3.929, Master's Degree, Marketing Intelligence, 3.929 at Fordham University
English, Chinese, Chinese, chaozhou (teochew)