Digital Product Owner - Vice President, TMRW Digital Group at United Overseas Bank Limited (UOB)
Singapore
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Summary
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Senior
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Top School
Zhi Choo is a digital product owner and UX-focused software leader with over a decade of experience blending user-centric design, hands-on development, and product strategy at institutions like UOB and NUS-ISS. He began his career as a developer and tester, helped found the Service Innovation Practice, and has translated academic research on service-centric design into published conference and journal work. Zhi has launched widely attended professional courses in digital and mobile UX, trained 1,000+ practitioners, and run UX research including eye-tracking studies and iBeacon projects. Comfortable with open-source stacks, Python and Agile practices, he bridges technical delivery and workshop facilitation for corporate and public-sector digital transformation. A last-member-of-GenX technologist and passive investor, he brings a pragmatic blend of research, teaching, and product ownership to complex digital experiences.
11 years of coding experience
6 years of employment as a software developer
Bachelor of Applied Science (B.A.Sc.), Materials Engineering, Bachelor of Applied Science (B.A.Sc.), Materials Engineering at Nanyang Technological University
Pin Hwa High School
Graduate Diploma in Systems Analysis, Graduate Diploma in Systems Analysis at National University of Singapore
Contributions:1 release, 8 PRs, 22 pushes in 3 months
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Zhi Choo - Digital Product Owner - Vice President, TMRW Digital Group at United Overseas Bank Limited (UOB)